Entries by Grether Photography

Drone Photography Blog

Sometimes you just need a change of perspective. When I flew my first drone, I was completely fascinated—not just by the technology, but by the view of the world. Things that seem perfectly ordinary from the ground suddenly look completely different from the air. Today, I fly my DJI Mini 5 […]

Real Estate Photography Blog

Real Estate Photography: First Impressions Matter Today, the first encounter with a property almost always takes place online. Even before a viewing is scheduled, photos determine whether a property sparks interest or not. Professional real estate photography not only shows all the rooms but also conveys a sense of what it’s like to live there. It evokes emotions and ensures that prospective buyers […]

Event Photography Blog

Event Photography: More Than Just Beautiful Pictures Events are fleeting moments. Whether it’s a conference, company party, trade show, concert, or networking event—within just a few hours, encounters, emotions, and memories are created that live on afterward only in pictures and in people’s minds. As an event photographer, I don’t just document what happened; I also capture the atmosphere and the special […]

Blog: Business Profile

The Most Common Mistakes in Business Portraits Almost every company today has business portraits—whether on their website, on LinkedIn, in presentations, or in press releases. Yet many of these images look surprisingly similar and, unfortunately, are often interchangeable. After many years as a business photographer in Zurich, I see the same mistakes time and time again. Companies often underestimate how strongly images influence the perception of a […]

New Photographed: Group photo for Zug Cantonal Bank

I was allowed to do a photo shoot for the Zuger Kantonalbank last week on Tuesday. A meaningful group photo was on the program. Image composition When arranging the people, I make sure that they stand as close as possible. On the one hand, this ensures that everyone fits into the picture and, on the other hand, creates a better group effect in the photo. With groups, a [...]

Newly photographed: Real estate from SR Baumanagement

Last March I had the pleasure to do a real estate photo shoot for SR Baumanagement GmbH. When selling and renting real estate, high quality pictures are the key to success, with which the interest of the buyer/tenant is aroused. Our cell phones are getting better and better, however, our cell phone will not replace really good pictures of a property. To get a [...]